Until now, we’ve mostly worked on products centered in Western Europe. But recently, we received a message that made us stop and think:

"Hi there, your product is awesome... However, can you implement a purchasing power parity policy? Your current pricing is too high for me in Indonesia."

This is a real issue for any independent creator. If you’re in Vietnam, Brazil, or Poland, a $10/month subscription doesn't represent the same part of your budget as it does for someone in the US or France.

The Big Mac, the Median Salary, and Fairness

You’ve probably heard of the Big Mac Index. It’s the simplest way to understand Purchasing Power Parity (PPP).

To put it into perspective:

• In the US, the median salary is around $3,800/month. A $10 subscription is 0.3% of that budget.
• In Vietnam, the median salary is around $350/month. That same $10 represents 3% of their budget.

Is it fair? No. If we want to be the home for authentic writing worldwide, we can’t ignore the economic reality of our writers.

Why most SaaS avoid PPP (and why we don't)

Most companies avoid PPP for two reasons: Production costs and VPN "tourists."

1. Production Costs: Our servers cost the same in Euros regardless of where our users are. But as a lean, bootstrapped team, we focus on marginal costs. As long as a user covers the cost they generate (hosting, emails, support), they help the platform grow. Having 5,000 users in Southeast Asia at a fair local price is better for the ecosystem than having zero because we were too rigid.
2. The VPN Problem: Sure, some people might try to use a VPN to pay less. We could spend thousands of dollars on complex verification systems, but we’d rather spend that time building features you actually want.

Our stance? We will trust people. We believe the vast majority of our community values what we’re building and won't spend their energy trying to "cheat" the system for a few dollars.

How it works on Writizzy

We want to keep things simple and human. Instead of an automated, cold algorithm, we’re doing this on-request. If our standard pricing is a barrier for you due to your country’s purchasing power, here is the process:

• Check our documentation: our PPP Docs.
• Send us an email: Reach out at contact@writizzy.com mentioning your country.
• Verification: No passports, no invasive data (we don’t want to store such sensitive information !). Just a link to your public LinkedIn or professional profile is enough.
• Get your code: We’ll send you a personal coupon code to adjust your subscription.

Building a better web, one country at a time

Blogging is the ultimate space for personal expression. We don't want your geography to dictate whether or not you can own your corner of the internet.

Hugo & Thomas

Launching a blogging platform in 2026 might seem like a counter-intuitive bet. Between social media fragmenting our attention and the explosion of AI-generated noise saturating the web, why add one more destination?

The answer is simple: we want to make writing meaningful again.

The end of authenticity?

We see it every day: the web is drowning in "AI slop." It’s becoming impossible to tell if what you’re reading was actually thought out by a human or spat out by a prompt in three seconds.

At Writizzy, we are convinced of one thing: trust and authenticity still matters. This trust isn’t built with three-line "hooks" on X or LinkedIn. It’s built with long-form, thoughtful content where you take the time to share a vision. This is exactly why we wrote our Manifesto: to define what we stand for.

Two paths, one shared frustration

Writizzy was born from the meeting of two "indie makers" who believe in "eating their own dog food":

• Hugo Lassiège: I’ve been blogging since 2001 (the good old days of free.fr). After co-founding Malt, I felt the need to get back to tools that aren't bloated corporate machines. I created Bloggrify and Hakanai to reclaim that freedom.
• Thomas Sanlis: As a designer and the founder of Uneed, I’m obsessed with simplicity. I wanted a tool that is a joy to use every day, without the friction.

We looked at the market and nothing quite fit: Beehiiv is expensive, Medium locks you in, and Substack is pushing more and more towards a 'closed garden' model, prioritizing their own ecosystem over your independence. Most importantly, almost no serious alternative is European. Not out of nationalism, but because we believe it’s healthy to have options outside of the US giants when you entrust a platform with your content.

Powerful, but never bloated

To be clear: we aren't building a "minimalist" tool that lacks power. Writizzy will be a complete platform. We will offer everything a modern author needs: newsletters, analytics, audience management...

The difference? Clarity. At least, that’s what we hope for, and we’ll do everything we can to make it happen.

Our three core pillars:

• No Lock-in: Your content is yours. Reversibility is a first-class citizen: you can import and export your entire blog in a click.
• Zero Commission: We charge a flat subscription fee. If your audience explodes, our take doesn't. Your success belongs to you.
• No AI Factories: You won't find a "Write this article for me" button. If you don't take the time to write it, your readers shouldn't have to take the time to read it.

A Bootstrapped journey

Writizzy is just the two of us. No investors, no insane growth pressure that eventually degrades the product. We want to build a sustainable platform, funded solely by its users.

If enough people find value in what we’re building, we’ll keep refining the tool until it’s perfect.

We’re building Writizzy for ourselves. We hope it’ll be for you, too.

Hugo & Thomas